Why "More Bad Ideas" is a Great Idea (ft. Jason Keath, Social Fresh)

Send us a text The path to breakthrough ideas starts with… the bad ones. In a world obsessed with perfection, Jason Keath makes a counterintuitive—and surprisingly liberating—case: bad ideas aren’t the enemy, they’re the engine. As the founder of Social Fresh and a longtime advisor to brands seeking creative edge, Jason argues that creativity is a process, not a personality trait—and the faster we get comfortable with failure, the faster we unlock genius. In this episode, Jason and Jeremy tal...