E.07 Communication in times of crisis with Sigrid Osterrieth

Sigrid Osterrieth worked in a handful of Swedish Embassies across the world, later starting her communications career at trivago and leading Public Relations at companies like Zalando and trafi. Today she is the Senior Director of Communications, Diversity and Inclusion at Delivery Hero, the world's biggest food ordering service that has even bigger plans ahead. In this episode you will learn how to position a company as a market leader, handle communications in times of crisis and become friends with the German media.