144 Episodes

  1. Sustainable Marketing: Take the time to understand your target audience deeply and your value proposition (episode #104)

    Published: 7/16/2024

  2. Career Adaptability: Marketing can lead to many other things (episode #103)

    Published: 7/2/2024

  3. Creative UX/UI For Impactful Marketing: Think, build, and scale like a product owner (podcast episode #102)

    Published: 6/20/2024

  4. Marketing Pragmatism: Embrace ‘hand-grenade math’ over false precision (episode #101)

    Published: 6/10/2024

  5. Marketing Operations: Balance ambition with well-being (podcast episode #100)

    Published: 6/6/2024

  6. Enterprise Solutions Marketing: You can make a big career, and still stay human (episode #99)

    Published: 5/28/2024

  7. Marketing Mentorship: Direct feedback is a gift (episode #98)

    Published: 5/14/2024

  8. Product Quality: Marketing's job is to help the product win (podcast episode #97)

    Published: 5/7/2024

  9. Strategic Delegation: Time is your most precious asset (episode #96)

    Published: 4/25/2024

  10. CMO-CPO Collaboration: Bridge Marketing and Product for collaborative growth (podcast episode #95)

    Published: 4/18/2024

  11. Entrepreneur’s Resilience: From zero to 112,000 YouTube subscribers (episode #94)

    Published: 4/10/2024

  12. Marketing Experimentation Strategy: Define and differentiate between experimentation and execution in marketing activities (episode #93)

    Published: 4/3/2024

  13. Branding Lessons from TV Production: Don't focus on failure, keep moving towards success (episode #92)

    Published: 3/25/2024

  14. Strategic Marketing Communication: Don't do something for the sake of ticking a box (episode #91)

    Published: 3/19/2024

  15. Adaptive Leadership: It’s never too late to reinvent yourself (podcast episode #90)

    Published: 3/12/2024

  16. Content Marketing and Advertising: Be mindful of the ‘curse of knowledge’ (podcast episode #89)

    Published: 3/4/2024

  17. B2B Brand Marketing and Culture: The higher up you go, your priority becomes the people (episode #88)

    Published: 2/21/2024

  18. Journalistic Content Marketing: Storytelling has magic and beauty (podcast episode #87)

    Published: 2/15/2024

  19. Social Media Marketing Leadership: Value productivity over perfection (episode #86)

    Published: 2/7/2024

  20. Customer-First Marketing: Every click is a wish (podcast episode #85)

    Published: 1/31/2024

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Marketers are the artisans of commerce. Our palette is ideas. We ply our craft to facilitate choice. To empower every person creating value in the world – sharing their inventions, their service, their good works. And ultimately, to keep a society built on choice functioning.But also…This is one of the most fun, wildly creative, never-grow-up, 99% boring meetings followed by 1% of sheer creative brilliance, funny-yet-frustrating-yet-fruitful career choices you can make.Let’s explore the dichotomy.In this podcast, Daniel Burstein of MarketingSherpa dives deep into marketers’ and entrepreneurs’ careers to inspire your next great campaign, give you strategies for winning approval on your ideas, and help you navigate the trickiest decisions in your career. The curious, comprehensive style of these interviews allows marketing and business leaders to do what they do best – express themselves to communicate a key lesson.Listen in as we probe marketing leaders about how they crafted campaigns, built their careers, and what they learned along the way. We’ll get deep, we’ll wring insights form our guests to help you, and we’ll have fun doing it.This podcast is not about marketing – it is about the marketer. It draws its inspiration from the Flint McGlaughlin quote, “The key to transformative marketing is a transformed marketer” from the Become a Marketer-Philosopher online course (https://meclabs.com/course/).